The first highway-capable plug-in electric vehicles (PEVs) for the mass market will be available for sale by the end of 2010. But according to a survey from Pike Research, key objections among some skeptical consumers include concerns that PEV technology has not yet been proven, and that PEVs may not be as reliable as traditional gasoline vehicles.
“The electric vehicle industry has been very focused on addressing so-called driving 'range anxiety', the term used to describe consumers’ qualms about the effective range of a PEV on a single charge,” says Pike senior analyst John Gartner. “But the fact is that a 'wait-and-see' approach about the technology itself was a greater issue for consumers in our survey. It could easily take several years for mainstream car shoppers to get comfortable with the idea of electric vehicles.”
Link to Full Story: Unproven Technology and Reliability Concerns May Hinder Consumer Demand for Electric Vehicles, According to New Survey
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